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What’s your marketing shtick? You’ve got killer content, an incredible product or service, a rock star team with unmatched customer service skills…what more could you need? What more do people want from your brand for crying out loud!? They want you to be different, but also relatable. So, your job is to dazzle them with a shareable, viral campaign they’ve never seen before – yet can instantly connect with. Find out how you can manage the impossible with Stand Out

How often have you wondered about the best way to make your company stand apart from its competitors? Here's a no-fail tip for taking your business to the top with a competitive analysis. Differentiating your brand from its competitors will show your clients why your product or service out-performs others. Find out how in Growth Tactic #94, Make a Competitor Comparison Chart. It’s next up in your 100-Day Digital Growth Plan. OVERVIEW--Make a Competitor Comparison Chart It’s important to know what’s out

Everyone else is doing it...If the majority of your followers on social media are posting about a world event, breaking news, a holiday, or a viral video…why aren’t YOU? Sometimes following the crowd and hopping on a trend isn’t tacky…it’s smart. So, if there’s any time to practice to your “sheeple” skills – it’s now. Little do they know – you’re a sheep with a strategy. Learn how to Time Your Social Media Posts to News & Events and gain followers,

Access to online engagement with like-minded business owners comes in many shapes and sizes. While sites like Facebook and Twitter can be great tools to connect, participating in a targeted forum has endless possibilities. An internet forum functions as a message board, allowing individuals to discuss specific topics and gain feedback. So, if you’re looking to expand your online presence and chat with others in your field, Join a Targeted Forum for Ideas and Growth—it’s Growth Tactic #82 in our 100-Day

Growing your business is not a solo job—good thing that sharing your growth with a social partner is a great way to expand online reach and bring more people to your website. Let’s start with the basics: who is a social partner? Any business owner who has a message or customer base that’s similar to yours can qualify. Even if you’re not a social butterfly, stepping out of your comfort zone and making friends in the business world could be

When it comes to growing your business, it’s important that your clients trust you and the work you do. So, what does this mean for business owners? It means that working to build brand credibility translates to success--but building credibility isn’t a one-time thing. Luckily, there are numerous steps you can take to increase credibility over time. Even if you’ve already written blog posts, launched an email series, or gained positive media coverage for your brand, there is one step