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20 Proven Keys to Customer Acquisition Whether your organization has been in business for a while now or you have just recently started up and opened your doors, you know that you can only grow when you have a system in place to acquire new customers on an ongoing basis. We’ve culled 20 Proven Keys to Customer Acquisition to help you launch—or sharpen up—your own system. Some business owners seem to have an instinct for driving new customers and clients

We’ve launched a series of brief 100-Day Digital Growth Plan blogs, with growth tactics, tips and insights to keep you learning and your business growing well into 2017! Welcome to Tactic #1, a brief guide for showing off your expertise with a series of educational emails that will have prospects coming to you for more--more information, more advice, and ultimately, your services and products! Overview - Growth Plan Tactic #1 People love to work with companies that are prepared to help

10 Easy Tactics to Improve Email Marketing Results Email marketing continues to be one of the most durable and consistent forms of outreach. However, increased competition demands that you create a precise and insightful campaign to keep your audience engaged. Here are 10 easy tactics that you can implement right now to improve email marketing and bolster your campaign results! Make the best first impression It may seem that email marketing is the most direct form of marketing, but the truth is that

The email campaign remains one of the most durable online marketing programs out there. However, as more consumers than ever try to limit their association with any company they have not directly opted into, the open rate for unsolicited or generic emails continues to drop. If you want to keep your clickthrough rate high, you need to invoke different kinds of A/B test procedures to vet your hooks. Here are 15 brilliant ways to test your email subject line choices.

Given that a business pays as much as six to seven times more to acquire customers than to keep them, a strong acquisition strategy is crucial. It's likely you're now spending significant budget to land each customer relationship, so we want to share our 10 best ways to acquire more customers while spending less. Scroll down to the end for a special Bonus Tip... 1. The Strategic Alliance to Acquire Customers You can control your marketing spend by building your

It might seem slightly taboo, but email marketing campaigns are still among the most reliable forms of outreach for growing your business. The trick to generating response and converting leads is learning to create unique, well-targeted campaigns. The Radicati Group demonstrated the burgeoning audience for emails in their Email Statistics Report, 2013-2017, which documented that if you add the total number of Facebook accounts, plus the total of Twitter accounts, you'll find you are still below the total number of