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Growth Tactic #73 Make the Ask for Online Reviews

April 18, 2017
Good things come to those who ask for them. At least this much is true when we’re talking about online reviews. Let’s be honest, we’re all guilty of not giving credit where credit is due sometimes. We get lazy or we just don’t think of it. But if someone were to flat-out ask you for a review – you just might be more inclined to follow through. Learn how to build your online reputation when you Make the Ask For Online Reviews, #73

Growth Tactic #69: Use Your Blog to Target Niche Groups

April 12, 2017
You’re not a generic business owner are you? So why would you want to be the owner of a cookie cutter blog? It’s no secret that trying to get your blog to stand out amongst competitors’ is challenging - but there are tools and tactics for that (like the one you’re reading now, you lucky duck!). In this most recent post, Growth Tactic #69 in your 100-Day Digital Growth Plan, you’ll learn how to Use Your Blog to Target Niche

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Growth Tactic #64: The Exclusive Beta Test

April 5, 2017
Are you ready for the ultimate FOMO tactic? Make people feel like their worlds will crumble if they miss a chance to become part of the exclusive beta test you’ve engineered. Launch a new product, service, or even an entire business in such a way that anyone who’s anyone will crave to be first in line. Find out about this powerful way to build buzz and more in today’s newest Growth Tactic for your 100-Day Digital Growth Plan. It’s #64,

Growth Tactic #60: How to Create Urgency–Use Instagram Stories

March 30, 2017
You’re probably already using Instagram as part of your social media strategy – but are you taking advantage of one of their newest features, “Stories?" If you’re familiar with SnapChat then you’re already one step ahead. Or maybe everything you just read has your head spinning…in either case, it’s time to read on to learn How to Create Urgency--Use Instagram Stories. Growth Tactic #60 in your 100-Day Digital Growth Plan will have you sharing stories to help build brand awareness

3 Top Types of User Intent & How They Impact Marketing

March 27, 2017
What is that guy who types the word “coffee” into his search textbox looking for exactly? Taken out of context, there is no way to know what this person wants--his user intent. He could be searching for the nearest coffee shop, for example, or maybe he wants directions on how to make a cup of coffee. Perhaps he’s searching for an address located on Coffee St. In the early days of search engines, it was common for a user to

Growth Tactic #57: FOMO–When Fear Works

March 27, 2017
Do you know the code? The hidden meaning behind FOMO? Afraid you’ll miss out (wink, wink)? It’s really no secret, in fact, FOMO refers to the very common human reaction known as Fear of Missing Out. Learn how to build urgency when you use FOMO to grow your business, in Growth Tactic #57 FOMO—When Fear Works. Don’t you miss out on this latest update in your 100-Day Digital Growth Plan. OVERVIEW: FOMO–When Fear Works FOMO (fear of missing out)--it’s that

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