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Businesses around the world are feeling the impact of the coronavirus pandemic, perhaps none more than local businesses.  Neighborhood businesses rely on their local communities and their ongoing patronage to keep operations running, especially establishments like restaurants, gyms, and those that offer personal services. With swelling uncertainty, many local businesses are scrambling to keep their doors open by whatever means possible without compromising safety and customer trust. For some businesses, there is no wiggle room to change operations based on

We’re about to dive head-first into part three of our local ranking secrets series. But don’t worry – we’re here to help keep you afloat!   In order to capture that local audience and get them to knock on your digital door, you need to understand how they think. From clicking on your site to find valuable content to using voice search on a mobile device, we are going to unlock what makes users take action. Showing up in search

Our first five tips for supercharging your local SEO rankings put you in the driver’s seat. Now it’s time to hit the gas! As we tell all our clients, effective local SEO comes down to strategy. It is never one single thing that is going to place you higher in the SERPs or bring you better quality traffic. Local search all comes down to the intent of the searcher, and with over 80% of local search being made with “local

Unknown: Knock, knock. You: Who’s there? Unknown: Tom from next door, silly! You: I have a neighbor? We know that marketing online has the ability to push your message far and wide, but make sure not to overlook, downplay, or ignore the buying power of your local market. When running an online business, it’s easy to forget that prospects are right down the street, waiting for YOU to invite them into your inner circle. Take a tip from your brick-and-mortar

Business owners with an interest in review management got an unexpected surprise in late May of this year. Without any notice or warning from Google, many Google reviews suddenly vanished - specifically, anonymous reviews It’s left many businesses wondering, “where did my reviews go?” At the time, many weren’t sure if this was a policy change or a glitch. But now nearly two months have passed, and the reviews look to be gone forever. Now that the change is permanent, let’s

Google is making mobile-friendliness a priority, so it has to be a priority for businesses seeking online success—but why? Put simply, very few people wait until they are in front of a desktop computer to do a search. Today, there’s a mobile computer in almost every pocket, so why would they wait? They won't--they'll find the sites that are mobile-friendly. According to Google, users in 10 countries, including the U.S., do the bulk of their searches via mobile devices.  Companies